Creator marketing, held to performance standards

Creator campaigns, run in one place and measured onchain.

Agree the goal, the creators and the terms up front. Then see what each creator delivered, with results anyone can check on Solana.

Creator campaigns still run on chats, spreadsheets and screenshots.

Brands now plan creator spend the way they plan paid media. The work behind it is scattered across Telegram threads, shared sheets and screenshots, so it’s hard to say which creators earned the next budget.

171%

Growth in average annual influencer budgets, much of it moved from paid media. CreatorIQ, 2025

No. 1

Measurement is the top challenge creator marketers report. CreatorIQ, 2025

61%

Net share of marketers planning to raise creator budgets in 2026. Kantar, 2026

SelectionShortlists in chats Brief and termsFees agreed in DMs DeliveryPosts chased by hand ResultsScreenshots of views

Traditional creator marketing runs on scattered conversations and data.

Who should get the next budget?

Rank the same five creators by views, then by results. The answer changes, and so does where the money should go next.

DeFi lending launch · example data
Five of 14 creators
Views, supplied by creatorsQualified wallets, onchain

One workspace from shortlist to report.

Each preview below works. All figures are example data.

01 · PLAN

Pick creators against the goal, before any money moves.

Set the budget and the mix. Landed picks from your shortlist and shows a forecast range, based on each creator’s past delivery. Nothing is booked until you approve.

Campaign plan

More rising creators usually lowers cost per wallet and widens the range.

Forecast · qualified wallets in 30 days
02 · AGREE

Terms everyone signed off, kept in one record.

Deliverables, dates, fees and the rule for what counts as a result are fixed before anything goes live. Fees show as agreed until they’re paid, and Landed never moves funds.

Review and approve
14 creators · 23 deliverables
Formats, posting dates and usage rights for each creator
£60,000 agreed, not paid
A fixed fee per creator, paid however you pay creators today
Counts as a result
The first qualifying transaction within 7 days of a creator’s link
Reach
Views per post, supplied by creators and labelled as supplied
Waiting for approval
03 · TRACK

Delivery you can see without chasing anyone on Telegram.

Each creator gets a tracking link per post. Briefs, drafts and posting dates sit in one list, and anything waiting on you is flagged.

Campaign workspace
04 · PROVE

Results by creator, with the evidence behind every one.

A follower taps a creator’s link, signs a message with their wallet and agrees to be counted. The signature can’t move funds. When they act onchain, the result is credited to that creator under the rule you approved.

Report v3 · evidence
Qualified wallet

Solana Explorer shows the transaction. Landed shows why it’s credited to this creator.

On the record.

Every campaign ends in an issued report you can take to finance. Each number opens to the evidence behind it, and anything we can’t measure yet says so.

Fixed once issued
New data makes a new version. The numbers you showed finance stay true.
Unknown is never zero
A source that isn’t connected shows as unknown, so it never counts against a creator.
Value comes next
Retained deposits, fees and payback by creator arrive with our pilot teams.
DeFi lending launch · Report v3 · exampleIssued · fixed

Coming with pilot teams
New versus returning users, against your baselineNot available yet
Deposits still held at day 30Not available yet
Payback by creatorNot available yet

Built for the people who run creator campaigns.

Spend your time on pipeline and delivery.

You keep the relationships and the creator selection. Landed runs briefs, sign-off and reporting for every client, and each client gets a report they can check for themselves.

Talk to us as an agency
All clients · example
HM
Helios Mobile
2 campaigns · brief waiting for sign-off
Needs you
OD
Orbit DEX
Launch campaign · 6 creators · day 9 of 30
Live
TL
Tidal Lend
Report v2 issued 3 Nov
Report ready
NV
Nova Wallet
Plan drafted · 9 creators shortlisted
Draft

Know which creators to back again.

Plan against your own goal, approve the spend once, and see each creator’s record across every campaign you’ve run with them.

Request pilot access
Creators · across campaigns · example
CreatorCampaignsPer wallet
Maya / Chain Mode3£14.71Strong record
Onchain Alice2£13.29Strong record
DeFi After Dark2£56.07Mixed record
Mint Condition2£83.33Review before rebooking

Coming laterCreators get a track record they can show the next brand.

Built to be trusted by the people who sign off the budget.

01 / KEYS

No keys, ever

Landed never asks for private keys or seed phrases, and never moves funds.

02 / CONSENT

Counted only with consent

Followers agree before they’re measured, and can stop at any time.

03 / DATA

Your data stays yours

Wallet addresses and results are never sent to analytics tools or AI providers.

Back the voices your market listens to.

Run your next creator campaign on Landed with us alongside. Pilots are agreed with each team.

01Review a campaign you’ve already runNow
02Rehearse the full flow on Solana devnetNow
03Run a live campaign on mainnetNext

We only use these details to reply to you. Privacy notice

Common questions

Does Landed hold or move funds?

No. Followers sign a message to show a wallet is theirs, which can’t move funds. Landed never asks for private keys or seed phrases. Creator fees are agreed in Landed and paid however you pay creators today.

How is a result credited to a creator?

A follower taps the creator’s link, signs and agrees to be counted, then makes a qualifying transaction within the window you approved. The result is credited to the last creator link they used. This is last-touch attribution with a signal you can check. It shows the order of events; on its own it doesn’t prove the creator caused the action.

What counts as a result?

You choose it when you plan: a first deposit, a mint, a swap or another onchain action. The rule is fixed at approval, so it can’t change after the results come in.

What about awareness campaigns?

They count too. Reach and views sit next to onchain results in the same report, labelled as supplied by creators. Direct platform data comes next.

Which chains do you support?

Solana. The pilot runs on devnet, and live campaigns follow once mainnet support ships.

Do creators need an account?

No. Creators post their tracking link. Creator profiles are on the roadmap.

What does it cost?

Pilots are agreed with each team. Tell us what you’re planning and we’ll suggest a starting point.